ABOUT
Story 11 is a boutique, full service production house based in Atlanta, Georgia.
We tell the stories caught between worlds; the stories in the nuance. Most may forget these stories, but we remember them and share them because good stories are about change.
Our Philosophy
We don't care how messy the story seems because we believe being honest gets you further than being right.
Rich is a Dominican filmmaker born and raised in Dyckman, in Uptown New York City. For about two decades Rich has used the power of story to inspire spaces of hospitality and imagination as a speaker and author. Rich’s debut book, Mi Casa Uptown is an ode to his beloved neighborhood and rich Dominican culture and faith.
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This is the most important part— don’t let anyone tell you differently. This is where we listen. Where we ask questions and pay close attention. This is where we throw anything and everything at the wall, confident that something will stick. This is where every possibility is welcome. Where no idea is a stranger but instead, right at home. Long before we pick up the camera, we find the heart of your story here.
Pre production is a 2 hour (sometimes more) brainstorm session where we ideate and discover the seed-version of the story you’re trying to tell. The honest one. The beautiful one. The one that will change us.
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Okay, we’ve done the hard work of imagination. We’ve talked it out. We have our story. It’s in our bones. And now, whether it’s a commercial, a short film, branded content, documentary or interview— we’re ready to capture the story on location with the team.
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This is what we call “quiet work.” Where, having done all the work of story building and imagining, we lock ourselves away to put the pieces together. Just the editors, the footage and our computers– with some helpful communication for you along the way, of course.
If in pre production we find and shape the story, in post production we get it ready for the world.
